Today people are so wrapped up in saving money that some of them are losing money as a result. There are some things we can afford to cut-back on but, web hosting for an online business is not one of them. Cheap hosting poses many risks to your business. Not only is cheap hosting usually full of ads and other undesirable content, but it also does not guarantee the experience your customers will have, whereas a good hosting plan will. Let us take a brief look at some of the things that can happen, or are not included, when you purchase a cheap hosting plan.
Downtime Is Harmful to Your Company’s Health
No matter what kind of online business you are running, you cannot afford downtime at all. For each minute your site is down, that could be a sale lost. Typically, when people go to websites and they are down, they simply move on to the next link. Right there that is a prospective sale washed down the drain. Cheap web hosting is known for server crashers, downtime, and lag. If you care at all about your online, business then do not penny- pinch when it comes to the web hosting plan you use. This could lead to a major loss of money in the long run.
Security is Important for Customer Protection
Another problem with cheap web hosting plans is that there may not be as high a level of security for your customers. You want to be sure that none of your customer’s data is ever accidentally stolen as a result of using your site. For this reason alone it is important to have a reputable web hosting company with comprehensive security in place. Imagine how tragic it would be to have a customer lose money, or get ripped off because somehow a hacker got their credit card info off your site? This would wind up costing you as you may wind up being responsible for the loss.
Added Web Hosting Features
As mentioned above with security, there are many added features involved with good web hosting plans than your bottom of the barrel plans. Cheap hosting plans are ok if you just have a small website or personal blog. However, when it comes to trying to run a business and have functions like shopping cart, and other sales add ons, a good web-hosting plan will be necessary. Additionally, you are going to want to be sure you have adequate disk space and bandwidth or you may find your site is too slow. This is annoying another thing that will drive traffic away from your site. You do not want people bouncing, you want them to stay and buy.
If you are not technically inclined then you will definitely want some good tech support on your side. If you should run into issues with your website, your hosting company should have 24-hour technical support service there and ready to help you. With cheap hosting service also comes cheap customer service options and the two are a bad combination, that is if you expect to be successful in your endeavour. You cannot try to run a business with a cheap web-hosting plan that simply does not measure up. You can, but it is not recommended, and could be a recipe for disaster.